PR isn’t just about talking; listening is equally important. It is our job to understand what you want to achieve so that the campaigns we deliver for you not only generate column inches, they also fulfill your business objectives, drive sales and build reputation. PR’s role in inbound marketing and SEO is increasing in importance with each change that Google makes to prevent marketers gaming the system. We believe that our approach to influencing the influencers and the fact that we apply it diligently makes Spark different. Our focus on increasing social signals and backlinks from third parties and generating compelling content ensures that PR outcomes support our clients’ business objectives around online audience optimisation (OAO).
We believe that the energy and motivation of our team and the fact that the agency’s senior management spend a larger percentage of their time on client work than the industry average means we can translate your message into amazing results. Many agencies do not practice what they preach when it comes to tracking, managing and pursuing analysts, print/online and social media, leading to missed opportunities.We constantly evolve your PR campaign as the market changes and, most importantly, we always offer a coverage guarantee. That is why we have many clients that have worked with us for a decade. We believe that a coverage guarantee should be the end result of a best-practice approach not the driving force.
We know that we are not the only agency to claim that the results we get for clients always exceed expectations. We don’t chase clips, we develop campaigns that we know will deliver results across all types of media, across all worldwide regions and across the marketing mix. Whether it is international or UK PR you are looking for you can trust Spark to deliver bright ideas that are brilliantly executed.