Rising to the challenge: Spark Bake Off 2023

Spark’s superstar bakers once again rose to the challenge for the 2023 edition of our regular Bake Off contest. Across the final few months of the year, almost half the agency contested a series of bake-offs. We were raising money for Macmillan Cancer Support along the way; our £300 donation will fu...

Spark’s Winter Social – it’s the most wonderful time of year!

We’re in the middle of Christmas party and event season – a great time to work in PR! I was really looking forward to our Spark festive journalist social, and it certainly didn’t disappoint.

After rail strikes impacted many of our plans around journalist socials in 2022, we were delighted to meet...

Three surprising contrasts you can enjoy after leaping from in-house to agency

I moved to Spark from an in-house role. Agency to in-house is generally a more well-trodden career path, so what is it like to move in the other direction? To many, it may seem a daunting prospect, with totally different ways of working and multiple account teams to familiarise yourself with. Howeve...

Volunteering with Bookmark Reading to change children’s life stories

Walking the streets near our office, you can’t move for tributes to UK literary history. Half of the pubs in Soho claim to have been frequented by Dylan Thomas, Charles Dickens or George Orwell, there’s a massive Harry Potter statue in Leicester Square, and Shakespeare’s Globe Theatre stands tall on...

Spark Communications wins PR and analyst brief with Hygraph

Hygraph, the enterprise-grade federated content platform, has appointed Spark Communications to manage its PR and analyst programme.

Headquartered in Berlin, Germany, Hygraph enables content creators to rapidly build and deliver tomorrow’s connected digital experiences at scale. As the next gene...