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  • By Kelly August 31, 2023

    Q&A with Charles Orton-Jones, freelance business and technology writer: Part 1

    In the latest of our media Q&A series, we invited freelance business and technology writer Charles Orton-Jones into the hotseat. In this first part, he shares his thoughts on journalism, his work as a freelancer, and what makes him tick.

    How did you get into journalism?

    By accident! I was 18 and...

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    By Issy July 27, 2023

    Creating an inclusive and supportive workplace for neurodivergent team members

    The impact and benefits of a diverse and inclusive workplace are widely celebrated and known, with companies championing a wide range of diversity and inclusion (D&I) initiatives. One area of D&I that has been gaining more attention recently is neurodiversity. With approximately 1 in 5 to 1 in 7 pe...

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    By Kewal July 20, 2023

    How to be one in a million: Spark’s research reveals what content B2B tech buyers really want

    B2B tech buyers are bombarded with content from more sources and in more formats than ever before. If you’re a B2B marketer, you know how difficult it is to ensure your organisation’s content cuts through the noise. And it’s only going to get noisier. Estimates predict more than one million soft...

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    By Ginny July 6, 2023

    TV vs. reality: what working in the media business is really like

    From Suits to Mad Men, TV shows about the fast-paced business world seem to have taken over our screens, making us strangely return to the office in our downtime. But no show seems to have resonated with those that work in the media industry more than Succession.

    In the very unlikely event that...

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    By Andy July 4, 2023

    Spark “Vegan Challenge 2023” – 150 meal swaps and adopting Alice the sheep

    Our recent Vegan Challenge was a great success – with the team swapping their regular menus to eat an incredible 150 vegan meals throughout June. Avoiding meat and dairy can save 1,100 gallons of water and spares one animal every day – so as a result of our vegan meal swaps, Spark sponsored four a...

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